Skywriting

Skywriting was invented in the 1920s. Not long after that, it was discovered by the Pepsi-Cola Company, and soon skywriting had become the popular new form of advertisement.


Skywriting seemed perfect for advertising. It could be seen for miles, and anyone outdoors at the time was sure to notice it. Also, skywriting seemed to leave a lasting impression in people's minds.


In traditional skywriting, a single plane spells out words in the sky using a trail of white smoke. In a more modern kind of skywriting called skytyping, several planes work together, directed by a computer, to spell out words in white dots of smoke.


Skywriting is done by a pilot with a small plane that is light and fast. He writes the letters in the sky by doing all sorts of maneuvers including turns, twists, banks, and loops.


To be a skywriter, a pilot must practice and practice. To help get the letters right, he may carry a card with him in the cockpit that has the words written upside down to use as a guide. At first, the skywriting may look like it was done by a third grader. It's not easy to write huge letters in the sky with no lines and no margins to guide you, but with practice, a pilot's skywriting becomes smoother and better looking.


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